Pickup101 focused on a natural flow of game an confidence in its early years. They had a specific strength in day game, sarging in the tourist famous places of Union Square and Marina in San Francisco.
Over time Pickup101 has incorporated a more structured approach and even released a in-field video product, usually after a leader in the field has done so already and some in the community noted that they were playing catch-up. Internal conflict also gave way to business issues that were not related to the pure art of seduction. Nonetheless, the school has contributed a lot of natural game tactics to the community.