The purpose of chick bait is to allow girls who are interested in the PUA to have an easy way to approach and open him. A feminine necklace, piercings, or tattoos can all be part of an Avatar that draws girls to open the PUA.
Chick bait can also refer to certain topics that women find interesting. An example is an opinion opener related to relationships between men and women, astrology, or mainstream news / gossip.
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